Another essential attribute for successful salespeople is Certainty.  Top salespeople know that anyone that wants to be successful must display this attribute – and quickly if they’re just starting out!

Now this might be the first time you’ve heard the word ‘Certainty’ used in this context.  I’m not aware of any salespeople, managers or trainers who talk about it - so if you master it, you’ll be ahead of the rest

What I mean by it, is how ‘certain’ a salesperson sounds when talking to prospective clients.  Prospective clients are usually interested in looking for an alternative solution - otherwise they wouldn’t be talking to you in the first place – how certain do you sound that you have the right solution for them?

Top salespeople have honed their ability to be certain.  Let’s have a look at some key areas where Certainty is really important for a salesperson …….

•    When you’re trying to get through to the Decision Maker
•    When you’re  ‘pitching’ your company or your offering
•    When you’re trying to close for a sale or an appointment
•    When a client is giving you objections
•    When you’re trying to motivate colleagues to help

Certainty is a vital attribute for successful recruiters and in a market that’s been tough for a while, it can be your ability to convince people that will stand you out from the crowd and get you business where others fail.

Are you up to the challenge?

Andy’s Sales Tip
You need to develop certainty in your sales calls and become more certain before you pick up the phone for any important call.  You can go to www.andy-preston.com/ask-andy/ and ask for help on any specific queries.

Andy’s Sales Management Tip
Take a close look at the training you give your team.  Certainty has to be trained and developed in your team for them to be as successful as they could be.  How are you working right now to develop certainty in your team?  You can go to www.andy-preston.com/ask-andy/ and ask for help on any specific queries.

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